Privacy Policy
This document sets out the privacy notice (“Policy”) of Eccxi Limited Company, who’s part of Maytronics Limited Group (hereinafter " Eccxi " or "We" or "Our") and explains how we collect, use and more generally process your personal data in connection with your relationship with us as a customer or potential customer (hereinafter "User" or "Customer") via of Eccxi’s services including:
when you visit Eccxi website: www.Poolshop.com (the "Site");
when you visit or interact with us via social media platforms;
when you obtain services relating to your product from Eccxi, or one of our third party partners;
when you contact our customer care team; When we contact you; or when you use, visit or interact with us via any other platform.
This Policy will give you a quick and clear overview of Our practices. Please take the time to read our full policy as set out below. We receive and store the information you provide us.
Personal data is any data that could potentially be used to identify a particular living individual. Different pieces of information can count as personal data if in combination they can lead to the identification of a particular person being discerned.
Please note that for specific services and/or applications and/or for each page or other platform or interface, different rules may apply, and a separate Police may be published alongside them regarding the use of information collected in that application.
THE PERSONAL DATA THAT YOU PROVIDE US
We receive and store any data you enter on Our Site, or that you give us in any other way. The categories of personal data that We collect are more particularly described below.
Please note that you may browse Our Site as a website visitor to find out more about Eccxi, but will not be required to provide us with any personal data in this instance unless you are otherwise notified.
What types of Personal Data do we collect, for what Purpose we using it, and how do we share it with third parties? Your Privacy at a Glance
Category of Personal Information
Purpose for Using Information
Shared with Third Parties for business purposes
Personal Identifiers
Identifiable Data – Contact Data, personally identifiable information that you provide us with in writing or orally, purchased product, delivery and billing address, Social media data (Hereinafter: "Identifiable Data").
User Data obtained by Website chat
· To manage our relationship with you (or where relevant our partners/applicant partners).
· To enforce our terms, policies, and legal agreements, to comply with court orders, applicable laws, and warrants and assist law enforcement agencies as required by law, to collect debts, to prevent fraud, legal infringements, and identity thefts, and to take any action in any legal dispute and proceeding.
· To defend in, initiate, or resolve disputes or legal proceedings and perform or enforce the agreements to which We, or one of our business units, is a party.
· To communicate with you both generally and in response to inquiries.
· To provide you with commercial and marketing information about our products and services.
· To make suggestions and recommendations to you and other users of our Site, about products that may interest you or them.
· To provide products and services to you on request, and to fulfill our obligations in respect of the same or assist in ensuring our partners fulfill their obligations in this regard.
· When you purchase from Our Site, process and deliver your purchase.
· To allow you to sign up as a user on Our Site.
· To complete necessary financial transactions.
· To perform recall actions.
· To comply with a request from you in connection with the exercise of your rights.
· To protect the safety or security of any person or property, including the products and services provided by Our Site.
· To conduct surveys, sweepstakes, contests, or other promotional activities.
Disclosed to:
1. Parent company, subsidiaries and affiliates.
2. Service providers and business partners.
Contact Data – E-mail address, Forename, Surname, phone number, Country, Address (Hereinafter: "Contact Data") ; Log-in information
· To provide you with third-party multi-factor authentication services for verification and security.
· To send you marketing communication and refresh your marketing preferences when responding to a request from us to do so.
Purchase Information
purchased product, delivery and billing address
· When you purchase directly from Our Site, process and deliver your purchase.
Internet or Online Information
Usage Data- Time of usage, Number of clicks on each link, Crash reports, Sites' browsing history including the last site that the visitor visited and if that site contained a link to our site, Date and time our Website is accessed, browser and operating systems, Web activities, Heat map, Session recording, Operating system used to access our Website, and other information regarding the use of the Site (Hereinafter: "Usage Data").
Cookies Data – all data collected via the use of tracking technologies, including cookies and local storage (Hereinafter: "Cookies Data").
Technical Data – Internet Protocol (IP) address/proxy server and Geo-IP parameters, user agent and device type and model, carrier (Hereinafter: "Technical Data")
· To improve the usefulness of the Site by providing helpful links.
· To maintain and administer our Site and interfaces and for internal operations (including troubleshooting, data analysis, measuring usage, testing, research, statistical and survey purposes).
· To improve the performance and features of the Site.
· To improve our Site, to ensure that content is presented in the most effective manner for you and for your computer or device.
· To measure or understand the effectiveness of advertising we serve you.
· To customize your repeat visits to our Site.
· To ensure we keep Our Site safe and secure and to prevent fraud.
· To perform statistical analyses (for more information on our use of statistical data, please see below in the “Aggregated and Analytical Information” Section).
We obey the law and expect you to do the same.
If necessary, We will also use your personal data to enforce our terms, policies, and legal agreements, to comply with court orders and warrants and assist law enforcement agencies as required by law, to collect debts, to prevent fraud, legal infringements, and identity thefts, and to take any action in any legal dispute and proceeding.
All payments for our services are handled through a third-party payment processor. This third-party processor is responsible for collecting and retaining your credit card data to process your payment. The processor is PCI-compliant, ensuring that your payment data is handled securely and following industry standards. We do not collect, store, or retain any of your credit card data. All sensitive payment data is managed exclusively by the third-party processor to protect your privacy and ensure the security of your financial data.
We will follow lawful requirements by authorities to disclose personal data.
DISCLOSURE OF PERSONAL DATA TO AUTHORITIES
We may need to disclose personal data in response to lawful requests by public authorities, including to meet national security or law enforcement requirements.
We use Aggregated data for legitimate business purposes.
Aggregated and Analytical Information
We may use non-personal aggregated information, including such that was derived from personal data but that was anonymized or pseudonymized to remove its personally identifying characteristics ("Aggregated Information") for statistical, research and planning purposes and may retain the personal data in order to improve the overall quality of Eccxi products and services.
We retain the right to collect and use personal data and the Aggregated Information in order to improve our Site, our products and services in general.
We use standard analytics tools. The privacy practices of these tools are subject to their own privacy policies and they use their own cookies to provide their service (for further information about cookies, please see the 'Cookies and other tracking technologies' section in this policy).
We use Google Analytics and Hotjar and we will use additional or other analytics tools, from time to time, to learn about how Users use the Sites, in support of our Site-related activities and operations. For further information about Google Analytics and Hotjar privacy practices, please read their Privacy Policies at:
www.google.com/analytics/learn/privacy.html
www.hotjar.com/legal/policies/terms-of-service
You can also read how Google uses data when you use Google partners' sites or apps at: www.google.com/policies/privacy/partners/. We use anonymous, statistical or aggregated information and will disclose it to our partners for legitimate business purposes. It has no effect on your privacy, because there is no reasonable way to extract data from such information that we or others can associate specifically to you.
We will disclose your personal data only subject to the terms of this policy, or subject to your prior consent.
You may opt-out of our mailing lists and terminate your use of our Site.
YOUR CHOICE
We request and collect personal data that we need for the purposes that we describe in this policy.
At any time, you can stop using the Site, and we will stop collecting any further personal data from, or about you through the Site. However, we will store and continue using or making available your personal data according to our data retention section in this policy. Additionally, we may continue to collect certain personal data you otherwise provide to us or one of our partners (such as for the purposes of providing services or customer support).
At any time, you can exercise your following opt out options:
• You may opt out of our mailing list.
You may request that your personal data will not be shared with our affiliates, or with our third-party providers. You can file your Opt-out request by contacting us at: ContactPrivacy@PoolShop.com.
Please note that it may take up to ten (10) business days for your opt-out request to take effect and that certain opt-out requests may require us to terminate any account that you may have with us or limit your entitlements, for example, if transferring your details to a third-party provider is essential to provide a service such as provide warranty support.
Web browsers offer a "Do Not Track" ("DNT") signal. A DNT signal is a HTTP header field indicating your preference for tracking your activities on a service or through cross-site User tracking. Our Sites do not respond to DNT signals.
YOUR CALIFORNIA PRIVACY RIGHTS
California Consumer Privacy Act. This section of Our policy outlines data privacy rights afforded to California residents and certain disclosures required by the California Consumer Privacy Act (“CCPA”) and as amended by the California Privacy Rights Act of 2020 ("CPRA"). This section of Our privacy policy applies to our consumers who are residents of California. "Personal information" and "sensitive information" have the meanings given to them in the CCPA.
We collect (and during the last 12 months have collected) the following categories of personal information, from the following categories of sources, and for the following business or commercial purposes:
Summary of information collected and disclosed to Third-Parties.
Personal Information Category
Identifiers, such as your name, address, IP address, or email.
California Customer Records personal information categories.
Internet or other similar network activity.
1. Parent company, subsidiaries and affiliates
We also collect Your account log-in which may be considered sensitive information under the California Consumer Privacy Act.
We also collect inferences drawn from personal information that could be used to create a profile on the individual, such as Identifiable Data. Collecting this information will be used, among other things To make suggestions and recommendations to you and other users of our Site about products that may interest you or them. We may sell or share personal information with third parties and our Parent company, subsidiaries and affiliates for various purposes including cross-context behavioral advertising (and may have sold or shared during the 12-months period) These kinds of disclosures may be deemed selling or sharing personal information under CCPA. At any time, You have the right to opt-out of these disclosures on [Opt-out by file your request to us at: ContactPrivacy@PoolShop.com].
When We disclose personal information for a business purpose, We enter a contract that describes the purpose and requires the recipient to both keep that personal information confidential and not use it for any purpose except performing the contract.
If you are a California resident, you are entitled to certain rights.
California Consumer Rights:
• Right to Know. In some circumstances, you have the right to request from Eccxi the categories of personal information Eccxi has collected about you, the categories of sources from which your personal information was collected, the business or commercial purpose for collecting or selling your personal information, the categories of third parties to whom Eccxi discloses your personal information, and the specific pieces of personal information Eccxi has collected about you. You may email us at ContactPrivacy@PoolShop.com with “CCPA Right to Know” in the subject line and in the body of your message to exercise this right.
• Right to Deletion. You have the right to request that Eccxi delete any personal information about you that Eccxi has collected from you. You may email us at ContactPrivacy@PoolShop.com with “CCPA Right to Deletion” in the subject line and in the body of your message to exercise this right. There are circumstances where we are not required to comply with your deletion request and we will let you know if one of those situations arises.
• Right to Correction. You have the right to request that Eccxi correct any inaccurate personal information we have about you. You may email us at ContactPrivacy@PoolShop.com with “CCPA Right to Correction” in the subject line and in the body of your message to exercise this right. There are circumstances where we are not required to comply with your request for correction and we will let you know if one of those situations arises.
• Right to Limit Use of Sensitive Information. You have the right to request that Eccxi limit the use of sensitive information about you. Eccxi only collects sensitive information for the purpose of providing our services. Therefore, we may not be able to provide certain services if the use of sensitive information is limited.
We may ask for your name, email address and account information to verify your identity or your authorized representative’s identity. We will not discriminate against you for exercising your rights under the CCPA.
You may use an authorized agent to submit a request to know or a request to delete. To use an authorized agent, you must provide your agent with written authorization, and we may require you to provide us with proof of your identity. We may deny a request from your agent if they do not submit proof that you have authorized them to act on your behalf. Such requirements will not apply where you have provided your authorized agent with power of attorney pursuant to Cal. Prob. Code Sections 4000 to 4465.
Shine the Light. If you are a California resident who provides personal information in obtaining products or services for personal, family, or household use, California Civil Code Section 1798.83 (“Shine the Light Law”) permits you to request in writing and obtain from us, once per calendar year, data about the customer data we shared, if any, with other third parties for their own direct marketing purposes.
If applicable, this personal information would include a list of the categories of customer information and the names and addresses of those businesses with which we shared customer information during the preceding calendar year (such as California Consumer Rights:
If applicable, this personal information would include a list of the categories of customer information and the names and addresses of those businesses with which we shared customer information during the preceding calendar year (such as requests made in 2020 will receive data regarding 2019 sharing activities).
To make such a request, please contact us at ContactPrivacy@PoolShop.com and write "Request for California Privacy Data" for the subject of your message. We will send you a reply e-mail within 30 days containing the requested data once we confirm your request.
Please note that not all of the shared data is covered by the Shine the Light Law requirements and therefore only data which is covered will be included in our response.
Consumer Rights Notice. Under California Civil Code Section 1789.3, Eccxi is required to provide California residents with the following specific consumer rights information:
• The Site is owned and operated by Eccxi.
• Unless otherwise expressly stated, the Site is provided without charge.
• To file a complaint regarding the Site or to receive further information regarding the use of the Site, please contact us via email at ContactPrivacy@PoolShop.com. You also may contact the Complaint Assistance Unit of the Division of Consumer Services of California’s Department of Consumer Affairs in writing at 400 R Street, Suite 1080, Sacramento, California 95814 or by telephone at (916) 445-1254 or (800) 952-5210.
At any time, you can request access to your personal data.
ACCESSING YOUR PERSONAL DATA
If you find that the information, we hold about you is not accurate, complete, or up to date, please provide us with the necessary information to correct it.
At any time, you can contact us at: ContactPrivacy@PoolShop.com and request to access the personal data that we keep about you. We may ask you to provide us with certain credentials to make sure that you are who you claim to be and will make good-faith efforts to locate the personal data that you request to access.
To the extent that you are entitled to a right of access under the applicable law, you can obtain confirmation from us of whether we are processing personal data about you, receive a copy of that data, and subsequently:
• Verify its accuracy and the lawfulness of its processing;
• Request the correction, amendment, or deletion of your personal data if it is inaccurate or if you believe that the processing of your personal data violates applicable law.
We will use judgment and due care to redact from the personal data which we will make available to you, personal data related to others.
We do not intend to collect personal data about under aged individuals. If you believe that we have collected such information, please contact us
CHILDREN’S PRIVACY
Our Site does not structured to attract or be directed to an individual who is a child or is under the minimum age allowed to use our Site, under laws applicable to that person's jurisdiction, and we do not intentionally, or knowingly collect personal data of such Users.
If you are a child or under the minimum age allowed to use Our Site and interfaces under the laws applicable in your jurisdiction, you are not allowed to use Our Site.
If we learn that we have collected personal data of said individuals, we will delete that information as quickly as possible. If you believe that we have any such information, please don’t hesitate to contact us at: ContactPrivacy@PoolShop.com.
We retain data to provide the service and for legitimate and lawful purposes, as further explained in the data retention section.
DATA RETENTION
We retain different types of personal data for different periods, depending on the purposes for processing the personal data, our legitimate business purposes as well as pursuant to legal requirements under the applicable law.
We will maintain your contact details, to help us stay in contact with you. At any time, you can contact our privacy team at: ContactPrivacy@PoolShop.com and request to delete your personal data. Note that we may keep your personal data without using them unless necessary, and for the necessary period, in order to comply with a legal obligation.
We will keep aggregated non-identifiable information without limitation, and to the extent reasonable we will delete or de-identify potentially identifiable information when we no longer need to process the information.
In any case, as long as you use our Site, and services, we will keep information about you, unless the law requires us to delete it, or if we decide to remove it at our discretion, according to the terms of this policy.
check the box next to: "Block sites from setting any data." Please note that disabling LSOs will affect your User Site experience.
You can find more information about cookies and other online tracking technologies through the following websites:
www.consumer.ftc.gov/articles/0042-online-tracking
ec.europa.eu/ipg/basics/legal/cookies/
www.whatarecookies.com
In addition, you can find more information on how we use tracking technologies by reading the cookies section on your browser's settings. For example, if you use Chrome, go to Settings->Privacy and security->Content settings->Cookies->see All cookies and site data or contact us at: ContactPrivacy@PoolShop.com.
Please see Cookies Policy for further information.
COOKIES AND OTHER TRACKING TECHNOLOGIES
We use tracking technologies, including cookies, Pixels, SDKs, tags, web beacons, local storage, and other online identifiers and tools on Our Site ("Cookies").
Cookies are small files that a web server sends to a User's device when the User uses Our Site.
This helps us to provide you with a good experience when you use Our Site, store and retrieve data from HTML pages and also allows us to improve and customize our services and the ways we communicate with You.
In relevant jurisdictions, You can always update or change your Cookies preferences, by clicking here.
Every browser allows you to manage your cookies preferences. You can block or remove certain cookies, or all of them through your browser settings. Blocking or removing cookies will influence your User experience with our Service.
Unlike cookies, local storage objects (LSOs) are kept on your browser only and are not automatically transmitted to remote servers. You can disable storing LSOs through your browser's settings. For example, if you use Chrome, go to Settings->Privacy->Content Settings and You can find more information about cookies and other online tracking technologies through the following websites:
In addition, you can find more information on how we use tracking technologies by reading the cookies section on your browser's settings. For example, if you use Chrome, go to Settings->Privacy and security->Content settings->Cookies->->see All cookies and site data or contact us at: ContactPrivacy@PoolShop.com.
We implement systems, applications and procedures to secure your personal data, to minimize the risks of theft, damage, loss of information, or unauthorized access or use of information.
INFORMATION SECURITY
We and our hosting services implement systems, applications, and procedures to secure your personal data, to minimize the risks of theft, damage, loss of data, or unauthorized access or use of information.
These measures provide sound industry-standard security. However, although we make efforts to protect your privacy, we cannot guarantee that our Site will be immune from any wrongdoings, malfunctions, unlawful interceptions or access, or other kinds of abuse and misuse.
Contact us at: ContactPrivacy@PoolShop.com or write us for every request and complaint. We will make good-faith efforts to resolve any existing or potential dispute with you.
DISPUTE RESOLUTION
We do periodical assessments of our data processing and privacy practices, to make sure that we comply with this policy, to update the policy when we believe that we need to, and to verify that we display the policy properly and in an accessible manner.
If you have any concerns about the way we process your personal data, you are welcome to contact our privacy team at: ContactPrivacy@PoolShop.com, or write to us at: Maytronics International, Kibbutz Yizre’el 1935000 Israel . We will look into your query and make good-faith efforts to resolve any existing or potential dispute with you.
We will update our policy from time to time after giving proper notice.
CHANGES TO THIS PRIVACY POLICY
From time to time, we will update this policy. Any changes we make to this policy in the future will be posted on this page and, where appropriate, notified to you by e-mail or by way of a pop-up on our Site.
Please check back frequently to see any updates or changes to our policy. Any revision will be effective 30 days after such revisions have been posted or, as the case may be, notified to you. Note that if we need to adapt the policy for legal requirements, the new policy will become effective immediately or as required by law.
CONTACT US
Please contact our Privacy Team or Our DPO at: ContactPrivacy@PoolShop.com for further information
Please Contact us at: ContactPrivacy@PoolShop.com
Last Updated: April 2025